TPS Eastern Africa (Serena) Ltd

TPS Eastern Africa (Serena) Limited, operating under the Serena Hotels brand, is a leading hospitality company that owns and operates hotels, resorts, safari lodges, and camps primarily in East Africa, serving both business and tourist markets. The company manages approximately 35 properties across countries including Kenya, Tanzania, Uganda, Rwanda, Mozambique, and others in Southern Asia such as Pakistan, Afghanistan, and Tajikistan. Key subsidiaries include TPS (Kenya) Limited with properties like Nairobi Serena Hotel and Mara Serena Safari Lodge, TPS (Tanzania) Limited, and TPS (Uganda) Limited. Its operations are segmented into areas like Kenya Hotels, Kenya Lodges, Tanzania Lodges, and Uganda Hotels, with revenue primarily from accommodation (42.4%), catering services (45.6%), and other activities (12%).

Incorporated in Kenya in 1970 and listed on the Nairobi Securities Exchange (NSE) in 1997 under the ticker TPSE, the company has grown into a premier player in the region's tourism sector. It received a Sh805 million loan in 2017 from Proparco to expand its Uganda facilities. Strategically focused on maintaining high standards, cost efficiencies, and shareholder value, Serena Hotels reflects ethnic designs while delivering exceptional service. The largest shareholder is the Aga Khan Fund for Economic Development (AKFED) with 64.58% ownership.

Headquartered in Nairobi, TPS Eastern Africa holds a strong market position in East Africa's hospitality industry, operating in prime locations like national parks and urban centers. Geographic revenue distribution includes Kenya (47.3%), Tanzania (26.9%), and Uganda (25.8%). As of recent data, it employs 2,451 staff and continues to adapt with initiatives like enhanced services at Mombasa Serena Beach Resort.